The Binoculars on The National Design Awards Gallery

Tellart created The Binoculars, a modified version of the iconic Tower Optical coin-operated binocular viewers, that allowed visitors at the Sydney Opera House to explore the spectacular, high-resolution StreetView captures of the world's other UNESCO World Heritage sites working with Google Creative Lab on the concept and content, Tellart guided the rigorous user experience design and engineering process required to deliver this interactive blending of traditional manufacturing and connected digital technology.

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